{"id":148,"date":"2020-10-25T04:49:12","date_gmt":"2020-10-24T20:49:12","guid":{"rendered":"https:\/\/workinginasia.com\/?p=148"},"modified":"2024-09-22T11:10:29","modified_gmt":"2024-09-22T03:10:29","slug":"asia-digital-marketing","status":"publish","type":"post","link":"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/","title":{"rendered":"\u3010\u30a2\u30b8\u30a2\u00d7\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3011\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002"},"content":{"rendered":"\n<p>\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u306a\u3093\u305e\u3084\u3068\u3044\u3046\u65b9\u304c\u3044\u3089\u3063\u3057\u3083\u308b\u3088\u3046\u3067\u3042\u308c\u3070\u3001<a href=\"https:\/\/workinginasia.com\/marketing\/2020\/10\/24\/what-is-digital-marketing\/\">\u524d\u306e\u30b0\u30ed\u30b0<\/a>\u3092\u3054\u89a7\u306b\u306a\u3063\u3066\u304f\u3060\u3055\u3044\u3002<br>\u57fa\u672c\u7684\u306b\u306f\u65e5\u672c\u3068\u3084\u308b\u3053\u3068\u306f\u540c\u3058\u306a\u3082\u306e\u306e\u3001\u50cd\u3044\u3066\u3044\u308b\u3068\u3053\u3053\u304c\u9055\u3046\u306a\u3001\u3068\u304b\u3053\u3053\u306f\u6c17\u3092\u3064\u3051\u305f\u307b\u3046\u304c\u3044\u3044\u306a\u3069\u30dd\u30a4\u30f3\u30c8\u304c\u51fa\u3066\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-hierarchy ez-toc-grey\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><a class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/a><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/#%E3%83%96%E3%83%A9%E3%83%B3%E3%83%87%E3%82%A3%E3%83%B3%E3%82%B0%EF%BC%9F%E3%83%91%E3%83%95%E3%82%A9%E3%83%BC%E3%83%9E%E3%83%B3%E3%82%B9%EF%BC%9FKPI%E3%81%AF%E4%BD%95%EF%BC%9F\" title=\"\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\uff1f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\uff1fKPI\u306f\u4f55\uff1f\">\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\uff1f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\uff1fKPI\u306f\u4f55\uff1f<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/#%E3%82%A2%E3%82%B8%E3%82%A2%E5%90%84%E5%9B%BD%E3%81%A7%E3%81%A9%E3%81%AE%E5%AA%92%E4%BD%93%EF%BC%88%E3%83%97%E3%83%A9%E3%83%83%E3%83%88%E3%83%95%E3%82%A9%E3%83%BC%E3%83%A0%EF%BC%89%E3%82%92%E4%BD%BF%E7%94%A8%E3%81%97%E3%81%A6%E3%81%84%E3%82%8B%E3%81%AE%EF%BC%9F\" title=\"\u30a2\u30b8\u30a2\u5404\u56fd\u3067\u3069\u306e\u5a92\u4f53\uff08\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u3092\u4f7f\u7528\u3057\u3066\u3044\u308b\u306e\uff1f\">\u30a2\u30b8\u30a2\u5404\u56fd\u3067\u3069\u306e\u5a92\u4f53\uff08\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u3092\u4f7f\u7528\u3057\u3066\u3044\u308b\u306e\uff1f<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/#%E3%82%A4%E3%83%B3%E3%82%BF%E3%83%BC%E3%83%8D%E3%83%83%E3%83%88%E5%BA%83%E5%91%8A%E3%81%AE%E9%85%8D%E4%BF%A1%E5%8D%98%E4%BE%A1%E3%81%A3%E3%81%A6%EF%BC%9F\" title=\"\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u306e\u914d\u4fe1\u5358\u4fa1\u3063\u3066\uff1f\">\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u306e\u914d\u4fe1\u5358\u4fa1\u3063\u3066\uff1f<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/#%E3%82%A2%E3%82%B8%E3%82%A2%E3%81%AE%E3%83%87%E3%82%B8%E3%82%BF%E3%83%AB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%A7%E5%A4%A7%E5%88%87%E3%81%AA%E3%81%93%E3%81%A8\" title=\"\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5927\u5207\u306a\u3053\u3068\">\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5927\u5207\u306a\u3053\u3068<\/a><ul class=\"ez-toc-list-level-3\"><li class=\"ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/#%E3%83%AD%E3%83%BC%E3%82%AB%E3%83%A9%E3%82%A4%E3%82%BA\" title=\"\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba\">\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/#%E7%8F%BE%E5%9C%B0%E3%81%AE%E3%83%91%E3%83%BC%E3%83%88%E3%83%8A%E3%83%BC%E3%82%92%E6%9C%80%E4%BD%8E%E4%B8%80%E4%BA%BA%E8%A6%8B%E3%81%A4%E3%81%91%E3%81%A6\" title=\"\u73fe\u5730\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u6700\u4f4e\u4e00\u4eba\u898b\u3064\u3051\u3066\">\u73fe\u5730\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u6700\u4f4e\u4e00\u4eba\u898b\u3064\u3051\u3066<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/#%E4%BD%95%E3%81%8B%E3%81%82%E3%82%8C%E3%81%B0%E3%81%94%E7%9B%B8%E8%AB%87%E3%82%92\" title=\"\u4f55\u304b\u3042\u308c\u3070\u3054\u76f8\u8ac7\u3092\">\u4f55\u304b\u3042\u308c\u3070\u3054\u76f8\u8ac7\u3092<\/a><\/li><\/ul><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/workinginasia.com\/marketing\/asia\/asia-digital-marketing\/#%E3%81%95%E3%81%84%E3%81%94%E3%81%AB\" title=\"\u3055\u3044\u3054\u306b\">\u3055\u3044\u3054\u306b<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%83%96%E3%83%A9%E3%83%B3%E3%83%87%E3%82%A3%E3%83%B3%E3%82%B0%EF%BC%9F%E3%83%91%E3%83%95%E3%82%A9%E3%83%BC%E3%83%9E%E3%83%B3%E3%82%B9%EF%BC%9FKPI%E3%81%AF%E4%BD%95%EF%BC%9F\"><\/span>\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\uff1f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\uff1fKPI\u306f\u4f55\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/12\/digital-marketing-1725340_1280-1024x682.jpg\" alt=\"\" class=\"wp-image-785\" srcset=\"https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/12\/digital-marketing-1725340_1280-1024x682.jpg 1024w, https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/12\/digital-marketing-1725340_1280-300x200.jpg 300w, https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/12\/digital-marketing-1725340_1280-768x512.jpg 768w, https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/12\/digital-marketing-1725340_1280.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u65e5\u672c\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u4ee3\u7406\u5e97\u306b\u52d9\u3081\u3066\u3044\u308b\u3068\u3001\u305d\u306e\u4e0e\u4ef6\u306e\u307b\u3068\u3093\u3069\u304c\u300cCPA\u3092\u3042\u308f\u305b\u3066\u304f\u308c\u300d\u300cROAS\u3092\u6700\u9069\u5316\u3057\u3066\u304f\u308c\u300d\u3060\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6628\u4eca\u306fTVCM\u306e\u4e88\u7b97\u304c\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306b\u6d41\u308c\u3066\u3044\u308b\u4e8b\u306b\u3088\u308a\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306e\u4e0e\u4ef6\u304c\u5897\u3048\u3066\u3044\u308b\u3068\u306f\u601d\u3044\u307e\u3059\u304c\u3001<strong>\u305d\u308c\u3067\u3082\u304a\u3088\u305dCPA\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u591a\u3044\u304b\u3068\u601d\u3044\u307e\u3059<\/strong>\u3002<br>\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306fTV\u306e\u5f79\u5272\u3060\u3068\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3001<strong>\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u9055\u3044\u307e\u3059<\/strong>\u3002<br><span class=\"marker-under\">\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u30fb\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3044\u307e\u3059\u3002<\/span><br>\u3088\u3063\u3066\u3001<strong>\u5e83\u544a\u4e3b\u304b\u3089\u306e\u4f9d\u983c\u3082CPA\u76ee\u6a19\u3068\u3044\u3046\u306e\u306f\u5c11\u306a\u304f\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u3042\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<\/strong><\/p>\n\n\n\n<p>\u3053\u308c\u306b\u306f\u50d5\u3082\u521d\u3081\u306f\u9a5a\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u7b46\u8005\u306f\u6771\u4eac\u81ea\u4f53\u306f\u3072\u305f\u3059\u3089\u306b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u3084\u3063\u3066\u3044\u305f\u306e\u3067\u3002\u3057\u304b\u3057\u30a2\u30b8\u30a2\u306b\u6765\u3066\u304b\u3089\u3068\u3044\u3046\u3082\u306e\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u57fa\u672c\u7684\u306b\u306f\u884c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3067\u306f\u3001CPA\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u7121\u3044\u306e\u304b\u3068\u3044\u3046\u3068\u3001\u305d\u3046\u3044\u3046\u308f\u3051\u3067\u306f\u306a\u304fEC\u306a\u3069\u306e\u4f1a\u793e\u306f\u3082\u3061\u308d\u3093\u884c\u3063\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001<span class=\"red\">\u5e83\u544a\u4ee3\u7406\u5e97\u306b\u983c\u3080\u306e\u3067\u306f\u306a\u304f\u81ea\u793e\u5185\u3067\u5c02\u7528\u90e8\u968a\u3092\u8a2d\u3051\u3066\uff08\u30a4\u30f3\u30cf\u30a6\u30b9\uff09\u904b\u7528\u3092\u3057\u3066\u3044\u308b\u4f1a\u793e\u304c\u591a\u3044<\/span>\u3067\u3059\u3002\u3053\u3053\u306f\u65e5\u672c\u3068\u9055\u3044\u307e\u3059\u304b\u306d\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3001<span class=\"marker-under\"><strong>\u53f0\u6e7e\u3060\u3051\u306f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u7cfb\u306e\u6848\u4ef6\u304c\u591a\u304f\u5b58\u5728\u3057\u307e\u3059<\/strong><\/span>\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%82%A2%E3%82%B8%E3%82%A2%E5%90%84%E5%9B%BD%E3%81%A7%E3%81%A9%E3%81%AE%E5%AA%92%E4%BD%93%EF%BC%88%E3%83%97%E3%83%A9%E3%83%83%E3%83%88%E3%83%95%E3%82%A9%E3%83%BC%E3%83%A0%EF%BC%89%E3%82%92%E4%BD%BF%E7%94%A8%E3%81%97%E3%81%A6%E3%81%84%E3%82%8B%E3%81%AE%EF%BC%9F\"><\/span>\u30a2\u30b8\u30a2\u5404\u56fd\u3067\u3069\u306e\u5a92\u4f53\uff08\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u3092\u4f7f\u7528\u3057\u3066\u3044\u308b\u306e\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u3044\u3056\u30a2\u30b8\u30a2\u3067\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u65bd\u3057\u3088\u3046\u3068\u3082\u601d\u3063\u305f\u6642\u3001\u8003\u3048\u306a\u3051\u308c\u3070\u3044\u3051\u306a\u3044\u306e\u306f<span class=\"red\">\u3069\u306e\u5a92\u4f53\uff08\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u3067\u5e83\u544a\u914d\u4fe1\u3092\u3059\u308b\u306e\u304b<\/span>\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u5a92\u4f53\uff08\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u306b\u3064\u3044\u3066\u306f\u3001\u65e5\u672c\u3068\u5927\u304d\u304f\u9055\u3044\u307e\u3059\u3002<br>\u307e\u305f\u3001\u30a2\u30b8\u30a2\u5404\u56fd\u3067\u3082\u56fd\u306b\u3088\u3063\u3066\u9055\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8868\u3092\u4f5c\u6210\u3057\u305f\u306e\u3067\u3001\u3053\u308c\u3092\u898b\u308b\u3068\u826f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>\u56fd<\/td><td class=\"has-text-align-center\" data-align=\"center\">Google<\/td><td class=\"has-text-align-center\" data-align=\"center\">Youtube<\/td><td class=\"has-text-align-center\" data-align=\"center\">Facebook<\/td><td class=\"has-text-align-center\" data-align=\"center\">Yahoo<\/td><td class=\"has-text-align-center\" data-align=\"center\">Instagram<\/td><td class=\"has-text-align-center\" data-align=\"center\">LinkedIn<\/td><td class=\"has-text-align-center\" data-align=\"center\">LINE<\/td><td class=\"has-text-align-center\" data-align=\"center\">Tik tok<\/td><td class=\"has-text-align-center\" data-align=\"center\">Twitter<\/td><\/tr><tr><td>\u65e5\u672c<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><\/tr><tr><td>\u53f0\u6e7e<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><\/tr><tr><td>\u9999\u6e2f<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><\/tr><tr><td>\u30bf\u30a4<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><\/tr><tr><td>\u30d9\u30c8\u30ca\u30e0<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><\/tr><tr><td>\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><\/tr><tr><td>\u30de\u30ec\u30fc\u30b7\u30a2<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><\/tr><tr><td>\u30b7\u30f3\u30ac\u30dd\u30fc\u30eb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><\/tr><tr><td>\u30df\u30e3\u30f3\u30de\u30fc<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25b3<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><\/tr><tr><td>\u30a4\u30f3\u30c9<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25ce<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u25cb<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u00d7<\/td><\/tr><\/tbody><\/table><figcaption>\u56fd\u5225\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u5e83\u544a\u4f7f\u7528\u983b\u5ea6<\/figcaption><\/figure>\n\n\n\n<p>\u30b9\u30de\u30db\u3060\u3068\u5c11\u3057\u898b\u3065\u3089\u304f\u7533\u3057\u8a33\u306a\u3044\u306e\u3067\u3059\u304c\u3001<strong>\u65e5\u672c\u306f\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u591a\u3059\u304e\u307e\u3059\u3002\u4e00\u65b9\u3001\u30a2\u30b8\u30a2\u306f\u308f\u305a\u304b\u306a\u5e83\u544a\u5a92\u4f53\u306e\u307f\u3067OK\u3067\u3059\u3002<\/strong><\/p>\n\n\n\n<p>\u65e5\u672c\u3060\u3068\u3001\u4e0a\u8a18\u306e\u4ed6\u306b\u56fd\u5185\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3084\u6d77\u5916\u306eDSP\u306a\u3069\u6570\u3048\u5207\u308c\u306a\u3044\u304f\u3089\u3044\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u51fa\u56de\u3063\u3066\u304a\u308a\u4f7f\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3067\u306f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u4ee3\u7406\u5e97\u306e\u55b6\u696d\u30de\u30f3\u306f\u3072\u305f\u3059\u3089\u52c9\u5f37\u304c\u5fc5\u8981\u3067\u3059\u3057\u3001\u5e83\u544a\u4e3b\u306e\u62c5\u5f53\u8005\u3082\u30ad\u30e3\u30c3\u30c1\u30a2\u30c3\u30d7\u304c\u5927\u5909\u3067\u3059\u3002<\/p>\n\n\n\n<p><span class=\"marker-under\">\u4e00\u65b9\u3067\u3001\u30a2\u30b8\u30a2\u306e\u56fd\u306f\u4f7f\u7528\u3059\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u5c11\u306a\u3044\u3067\u3059\u3002<\/span><br>\u57fa\u672c\u7684\u306b\u306f<strong>Google\u30fbFacebook\u30fbInstagram\u30fbYoutube<\/strong>\u306e\u307f\u3092\u63d0\u6848\u3057\u3066\u3044\u307e\u3059\u3002<br>\u65e5\u672c\u306e\u5e83\u544a\u4ee3\u7406\u5e97\u51fa\u8eab\u3068\u3057\u3066\u306f\u3001\u3053\u306e\u70b9\u306f\u975e\u5e38\u306b\u697d\u3067\u3059\u3002\u305d\u306e\u4ed6\u306e\u7279\u5fb4\u3068\u3057\u3066\u306f\u4ee5\u4e0b\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>Tik tok<\/strong>\uff1a\u56fd\u306b\u3088\u3063\u3066\u5e83\u544a\u30e1\u30cb\u30e5\u30fc\u304c\u5b58\u5728\u3057\u3066\u3044\u308b\u56fd\u3082\u3042\u308b<br><strong>LINE<\/strong>\uff1a\u30bf\u30a4\u306a\u3089\u4f7f\u7528\u53ef\u80fd\uff08\u5e83\u544a\u30e1\u30cb\u30e5\u30fc\u3082\u5b58\u5728\u3057\u3066\u3044\u308b\uff09<br><strong>Twitter<\/strong>\uff1a\u30a2\u30b8\u30a2\u3067\u306f\u307b\u307c\u4f7f\u308f\u308c\u3066\u3044\u307e\u305b\u3093<br><strong>LinkedIn<\/strong>\uff1a\u30b7\u30f3\u30ac\u30dd\u30fc\u30eb\u3067\u306fBtoB\u7528\u306e\u5a92\u4f53\u3068\u3057\u3066\u4f7f\u7528\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><span class=\"marker-under-red\">\u4e2d\u56fd\u3067\u306f\u4e0a\u8a18\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f\u5168\u3066\u4f7f\u7528\u4e0d\u53ef\uff08\u5225\u4e16\u754c\u304c\u5b58\u5728\u3057\u307e\u3059\uff09<\/span><\/p>\n\n\n\n<p>\u3053\u306e\u4ed6\u306b\u3082\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u30a2\u30b8\u30a2\u3067\u306f\u4e3b\u6d41\u3067\u3059\u304c\u3001\u3053\u3061\u3089\u306f\u5225\u306e\u30d6\u30ed\u30b0\u3067\u66f8\u304f\u3053\u3068\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%82%A4%E3%83%B3%E3%82%BF%E3%83%BC%E3%83%8D%E3%83%83%E3%83%88%E5%BA%83%E5%91%8A%E3%81%AE%E9%85%8D%E4%BF%A1%E5%8D%98%E4%BE%A1%E3%81%A3%E3%81%A6%EF%BC%9F\"><\/span>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u306e\u914d\u4fe1\u5358\u4fa1\u3063\u3066\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u914d\u4fe1\u5358\u4fa1\uff08CPM)\u3067\u3059\u304c\u3001\u56fd\u306b\u3088\u3063\u3066\u9055\u3044\u307e\u3059\u3002\uff08\u3061\u306a\u307f\u306b\u3001\u65e5\u672c\u306f\u30a2\u30b8\u30a2\u3067\u3082\u975e\u5e38\u306b\u9ad8\u3044\u3068\u3055\u308c\u3066\u304a\u308a\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3068\u304b\u9999\u6e2f\u3068\u304b\u3068\u540c\u3058\u3060\u3063\u305f\u308a\u3057\u307e\u3059\u3002\uff09<br>\u3082\u3061\u308d\u3093\u3001\u5e83\u544a\u8cbb\u306f\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u308c\u304f\u3089\u3044\u3044\u308b\u304b\u3067\u3082\u6c7a\u307e\u308b\u306e\u3067\u3001\u914d\u4fe1\u5358\u4fa1\u00d7\u4eba\u53e3\u3067\u6c7a\u307e\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3061\u3089\u3082\u8868\u3092\u4f5c\u6210\u3057\u3066\u307f\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"916\" height=\"389\" src=\"https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/10\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2020-10-24-\u5348\u5f8c11.17.06.png\" alt=\"\" class=\"wp-image-150\" srcset=\"https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/10\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2020-10-24-\u5348\u5f8c11.17.06.png 916w, https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/10\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2020-10-24-\u5348\u5f8c11.17.06-300x127.png 300w, https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2020\/10\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2020-10-24-\u5348\u5f8c11.17.06-768x326.png 768w\" sizes=\"(max-width: 916px) 100vw, 916px\" \/><\/figure>\n\n\n\n<p>\u4e0a\u8a18\u306f\u30b7\u30f3\u30ac\u30dd\u30fc\u30eb\u3092\u57fa\u6e96\u5024\u3068\u3057\u305f\u3068\u304d\u306e\u3001<strong>\u4ed6\u306e\u56fd\u3067\u914d\u4fe1\u5358\u4fa1\uff08CPM)\u306e\u5dee\u3068\u4eba\u53e3\u306e\u5dee\u3092\u898b\u3066\u3001\u6307\u6a19\u3092\u51fa\u3057\u305f\u3082\u306e\u3067\u3059<\/strong>\u3002<br>\u6307\u6a19\u304c\u9ad8\u3051\u308c\u3070\u9ad8\u3044\u307b\u3069\u3001\u5e83\u544a\u4e88\u7b97\u304c\u9ad8\u3044\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u70b9\u3067\u3044\u3046\u3068\u3001\u65e5\u672c\u306f\u91cd\u8981\u30de\u30fc\u30b1\u30c3\u30c8\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u65e5\u672c\u306fGDP\u3082\u9ad8\u304f\u3001\u4eba\u53e3\u3082\u591a\u3044\u305f\u3081\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u5e83\u544a\u4e3b\u3068\u3057\u3066\u306f\u53d6\u308a\u306b\u884c\u304d\u305f\u3044\u3068\u3053\u308d\u3002\u305d\u306e\u305f\u3081\u306b\u591a\u304f\u306e\u5e83\u544a\u8cbb\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002\u4e00\u65b9\u3067\u4ed6\u306e\u30a2\u30b8\u30a2\u306e\u56fd\u306f\u65e5\u672c\u3068\u6bd4\u8f03\u3059\u308b\u3068\u305d\u3053\u307e\u3067\u591a\u304f\u306f\u306a\u3044\u3067\u3059\u306d\u3002<\/p>\n\n\n\n<p><s>\u96fb\u25cb\u3084\u535a\u25cb\u5802\u304c\u305d\u3053\u307e\u3067\u672c\u6c17\u3067\u53d6\u308a\u306b\u3044\u3063\u3066\u3044\u306a\u3044\u3082\u306e\u3082\u7d0d\u5f97\u3067\u304d\u307e\u3059\u3002<\/s><\/p>\n\n\n\n<p>\u6700\u8fd1\u306e\u30a2\u30b8\u30a2\u306e\u30db\u30c3\u30c8\u306a\u56fd\u3060\u3068\u3001<strong>\u30bf\u30a4\u30fb\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u30fb\u30d9\u30c8\u30ca\u30e0<\/strong>\u8fba\u308a\u304c\u3069\u3093\u3069\u3093\u6210\u9577\u3057\u3066\u5e83\u544a\u4e88\u7b97\u3082\u6295\u4e0b\u3055\u308c\u3066\u3044\u3063\u3066\u3044\u308b\u5370\u8c61\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u50d5\u306f\u30b7\u30f3\u30ac\u30dd\u30fc\u30eb\u306b\u3044\u307e\u3059\u304c\u3001\u8868\u306e\u901a\u308a\u914d\u4fe1\u5358\u4fa1\u306f\u9ad8\u3044\u3082\u306e\u306e\u4eba\u53e3\u304c\u5c11\u306a\u3044\u305f\u3081\u3001\u5e83\u544a\u914d\u4fe1\u6599\u3082\u4ed6\u306e\u56fd\u3068\u6bd4\u8f03\u3059\u308b\u3068\u5c11\u306a\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u4ee3\u308f\u308a\u3001<span class=\"red\">\u30ea\u30fc\u30b8\u30e7\u30ca\u30eb\u306e\u4e88\u7b97\u304c\u3042\u308b\u305f\u3081\u3001\u305d\u308c\u3092\u62c5\u5f53\u3059\u308b\u3053\u3068\u3067\u5927\u304d\u306a\u4e88\u7b97\u3092\u3057\u3066\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/span>\u3002\u30ea\u30fc\u30b8\u30e7\u30ca\u30eb\u4e88\u7b97\u306e\u8aac\u660e\u306f\u307e\u305f\u4eca\u5ea6\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%82%A2%E3%82%B8%E3%82%A2%E3%81%AE%E3%83%87%E3%82%B8%E3%82%BF%E3%83%AB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%A7%E5%A4%A7%E5%88%87%E3%81%AA%E3%81%93%E3%81%A8\"><\/span>\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5927\u5207\u306a\u3053\u3068<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2021\/01\/idea-3085367_1280-1024x682.jpg\" alt=\"\" class=\"wp-image-811\" srcset=\"https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2021\/01\/idea-3085367_1280-1024x682.jpg 1024w, https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2021\/01\/idea-3085367_1280-300x200.jpg 300w, https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2021\/01\/idea-3085367_1280-768x512.jpg 768w, https:\/\/workinginasia.com\/marketing\/wp-content\/uploads\/2021\/01\/idea-3085367_1280.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eKPI\u306e\u9055\u3044\u3001\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u4e88\u7b97\u3068\u898b\u3066\u3044\u304d\u307e\u3057\u305f\u304c\u3001\u3053\u3053\u304b\u3089\u306f\u5b9f\u969b\u306b\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u65bd\u3059\u308b\u4e0a\u3067\u3001\u6c17\u3092\u3064\u3051\u305f\u307b\u3046\u304c\u3044\u3044\u3053\u3068\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%83%AD%E3%83%BC%E3%82%AB%E3%83%A9%E3%82%A4%E3%82%BA\"><\/span>\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30a2\u30b8\u30a2\u3068\u8a00\u3063\u3066\u3082\u3044\u308d\u3093\u306a\u56fd\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u3057\u3066\u3044\u308d\u3093\u306a\u56fd\u304c\u3044\u308d\u3093\u306a\u500b\u6027\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u3044\u308d\u3093\u306a\u8a00\u8a9e\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3064\u307e\u308a\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u4f7f\u7528\u3059\u308b\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306f\u305d\u306e\u56fd\u306b\u5408\u3063\u305f\u3082\u306e\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8003\u3048\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><strong>\u65e5\u672c\u306b\u3044\u3066\u82f1\u8a9e\u306e\u52d5\u753b\u5e83\u544a\u304c\u6d41\u308c\u3066\u304d\u305f\u3089\u3001\u6700\u5f8c\u307e\u3067\u898b\u307e\u3059\u304b\uff1f<\/strong><\/p>\n\n\n\n<p>\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u3001\u30bf\u30a4\u3001\u30d9\u30c8\u30ca\u30e0\u3001\u306a\u3069\u73fe\u5730\u8a9e\u304c\u5f37\u3044\u56fd\u306f\u5404\u56fd\u306e\u6bcd\u56fd\u8a9e\u306b\u7ffb\u8a33\u3057\u3066\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3082\u3061\u308d\u3093\u8a00\u8a9e\u3060\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u5b97\u6559\u3084\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3082\u7570\u306a\u308b\u305f\u3081\u305d\u308c\u306b\u5fdc\u3058\u305f\u5e83\u544a\u3092\u4f5c\u6210\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E7%8F%BE%E5%9C%B0%E3%81%AE%E3%83%91%E3%83%BC%E3%83%88%E3%83%8A%E3%83%BC%E3%82%92%E6%9C%80%E4%BD%8E%E4%B8%80%E4%BA%BA%E8%A6%8B%E3%81%A4%E3%81%91%E3%81%A6\"><\/span>\u73fe\u5730\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u6700\u4f4e\u4e00\u4eba\u898b\u3064\u3051\u3066<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u3067\u3042\u308c\u3070\u65e5\u672c\u306b\u3044\u306a\u304c\u3089\u3067\u3082\u5b9f\u65bd\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u3059\u3057\u3001Google\u3084FB\u306e\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u898b\u305f\u3089\u5e83\u544a\u914d\u4fe1\u306b\u5fc5\u8981\u306a\u60c5\u5831\u306f\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u305d\u306e\u571f\u5730\u306e\u3053\u3068\u3092\u5168\u304f\u77e5\u3089\u306a\u3044\u3067\u914d\u4fe1\u3057\u305f\u5834\u5408\u3001\u672c\u5f53\u306b\u305d\u306e\u914d\u4fe1\u306f\u9069\u3057\u3066\u3044\u308b\u3068\u65ad\u8a00\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u304b\u3002\u307e\u305f\u3069\u3046\u3084\u3063\u3066\u6539\u5584\u3059\u308b\u306e\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u30d9\u30c8\u30ca\u30e0\u3084\u30d5\u30a3\u30ea\u30d4\u30f3\u306a\u3069\u306f\u9996\u90fd\u3084\u90fd\u5e02\u3068\u305d\u308c\u4ee5\u5916\u306e\u8857\u3067\u306f<span class=\"red\">\u6d88\u8cbb\u8005\u306e\u53ce\u5165\u304c\u304b\u306a\u308a\u7570\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p>\u3082\u3057\u3001\u3042\u306a\u305f\u306e\u4f1a\u793e\u304c\u73fe\u5730\u306e\u65b9\u3005\u306b\u5546\u54c1\u3092\u8cfc\u5165\u3057\u3066\u307b\u3057\u3044\u306e\u3067\u3042\u308c\u3070\u30a8\u30ea\u30a2\u3092\u8857\u306b\u96c6\u4e2d\u3057\u305f\u8a2d\u5b9a\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u308c\u4ee5\u5916\u306b\u3082\u65e7\u6b63\u6708\u3001\u30cf\u30ea\u30e9\u30e4\u306a\u3069\u5404\u56fd\u3067\u306e\u304a\u796d\u308a\u3084\u6b63\u6708\u306f\u3053\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u3046\u3044\u3046\u6642\u671f\u306f\u901a\u5e38\u306e\u5e83\u544a\u914d\u4fe1\u3068\u306f\u7570\u306a\u308b\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u3001\u73fe\u5730\u306e\u3053\u3068\u3092\u5c11\u3057\u3067\u3082\u77e5\u3063\u3066\u3044\u308b\u4eba\u304c\u3044\u305f\u307b\u3046\u304c\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3082\u3088\u308a\u6b63\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E4%BD%95%E3%81%8B%E3%81%82%E3%82%8C%E3%81%B0%E3%81%94%E7%9B%B8%E8%AB%87%E3%82%92\"><\/span>\u4f55\u304b\u3042\u308c\u3070\u3054\u76f8\u8ac7\u3092<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u3082\u3057\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u304a\u56f0\u308a\u3067\u3057\u305f\u3089\u305c\u3072<a href=\"https:\/\/workinginasia.com\/marketing\/contact\/\">\u3054\u76f8\u8ac7<\/a>\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u65e5\u672c\u3067\uff13\u5e74\u9593\u3001\u30a2\u30b8\u30a2\u3067\uff14\u5e74\u9593\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5f93\u4e8b\u3057\u3066\u304d\u305f\u7d4c\u9a13\u304b\u3089\u3001\u30a2\u30b8\u30a2\u306e\u30de\u30fc\u30b1\u30c3\u30c8\u4e8b\u60c5\u3001\u3069\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u4f7f\u7528\u3059\u3079\u304d\u304b\u3001\u8ab0\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u304b\u3001\u73fe\u5730\u30ed\u30fc\u30ab\u30eb\u8a00\u8a9e\u306e\u7ffb\u8a33\u306a\u3069\u5e45\u5e83\u304f\u304a\u7b54\u3048\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3054\u76f8\u8ac7\u306f\u7121\u6599\u3067\u53d7\u3051\u4ed8\u3051\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u307e\u305a\u306f\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u307e\u305b\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%81%95%E3%81%84%E3%81%94%E3%81%AB\"><\/span>\u3055\u3044\u3054\u306b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u3044\u304b\u304c\u3060\u3063\u305f\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n\n\n\n<p>\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u3044\u3046\u3053\u3068\u3067\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3057\u305f\u304c\u3001\u6839\u672c\u306f\u65e5\u672c\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u3068\u540c\u3058\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u4f5c\u6210\u3057\u3066\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u914d\u4fe1\u3092\u3057\u3066\u3044\u304d\u307e\u3059\u304c\u3001\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba\u306a\u3069\u65e5\u672c\u3068\u7570\u306a\u308b\u90e8\u5206\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u73fe\u5730\u306e\u30de\u30fc\u30b1\u30c3\u30c8\u60c5\u5831\u3092\u77e5\u3063\u305f\u4e0a\u3067\u914d\u4fe1\u3092\u3067\u304d\u305f\u307b\u3046\u304c\u5fc5\u305a\u7d50\u679c\u306f\u826f\u304f\u306a\u308b\u306e\u3067\u3001\u5e83\u544a\u914d\u4fe1\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3060\u3051\u306e\u6570\u5024\u306b\u983c\u3089\u305a\u3001\u73fe\u5730\u60c5\u5831\u306f\u3057\u3063\u304b\u308a\u5165\u624b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3067\u306f\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30a2\u30b8\u30a2\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002 \u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u306a\u3093\u305e\u3084\u3068\u3044\u3046\u65b9\u304c\u3044\u3089\u3063\u3057\u3083\u308b\u3088\u3046\u3067\u3042\u308c\u3070\u3001\u524d\u306e\u30b0\u30ed\u30b0\u3092\u3054\u89a7\u306b\u306a\u3063\u3066\u304f\u3060\u3055\u3044\u3002\u57fa\u672c\u7684\u306b\u306f\u65e5\u672c\u3068\u3084\u308b\u3053\u3068\u306f\u540c\u3058\u306a\u3082\u306e\u306e\u3001\u50cd\u3044\u3066\u3044\u308b\u3068\u3053\u3053\u304c &#8230; <\/p>\n","protected":false},"author":1,"featured_media":169,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[133],"tags":[11,13,7,31],"_links":{"self":[{"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/posts\/148"}],"collection":[{"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/comments?post=148"}],"version-history":[{"count":11,"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/posts\/148\/revisions"}],"predecessor-version":[{"id":1571,"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/posts\/148\/revisions\/1571"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/media\/169"}],"wp:attachment":[{"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/media?parent=148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/categories?post=148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/workinginasia.com\/marketing\/wp-json\/wp\/v2\/tags?post=148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}